Monday, October 18, 2010

The best year to do MBA..

I could have done my MBA in the year 2005 , 2006 ..2009 but somehow in the end I am doing this in the year 2010 and have earned the senior citizen tag in my class . But today I got one reason why god gave me this year as the year to do MBA . This thought came to me in the Macroeconomics and Corporate finance class .
       The whole of microeconomics teaches the behavior of the economy as a whole and how to manage during recession . The whole of Corporate finance tells of the risk and return and the managing during recession times .Now you guys can find out  where this is going . The whole world is trying to come out of a recession , everywhere government is trying to do something , every corporate is expanding  and what can be the best case study to learn management of recession than to observe all these above in the time of happening ? Just imagine studying recession during boom of the 2005 . I would have completely discarded the learning as rubbish  as all the world did that time . None could foresee the recession and when that really occurred , everyone ran for cover . Now that I have seen the recession , seen the complete boom of 2005 to recession of 2007-08 and the corresponding recovery through active government intervention , I do buy the theory what I am reading .
    So in the end i got one solid point why 2 year MBA so late . I can tell everything has a time and hence stop worrying , start doing ..

Monday, October 11, 2010

Brand Rajni..

We all know brand is a set of promises and delivering the promises to the customer is the brand management .Then where does the Rajni Brand stands ?If one see the bald-headed , thin Rajni off the screen , then one can never understand why fans are so crazy about him ? But let's ponder .
                    Whenever Rajni makes a movie it promises it's fans (read customers) a grand extravaganza of music , action , fun and emotion which is intangible .If we take movie making as a service and then we can know how the intangibility of movie experience is , then we can admire the fact how this brand delivers what it promises . The important fact to remember is how the man carries himself off the screen .People say he is the altar of modesty and he is a superb gentleman and these are the characteristics which makes him look larger than life . All this is of utmost importance for brand management where you try to win the heart of the customer through excellent service delivery . The gap between what people perceives and what the brand delivers is almost nil and hence the Rajni Brand rocks ....As a future marketer I do salute the Thalaiveer or the Brand Rajni ..

Sunday, October 10, 2010

Greed is Good

"Greed for lack of a better word , is good " : A aphorism by Gordon Gekko (Wall Street movie ) which I believe will always echo through all the human civilizations to follow . The greed always generates negative perception in our mind but sit back for a while and ponder and we can know that greed in a limited amount has always been the driver of our lives .It is the desire for the survival of the fittest has made man the best and this desire is nothing but Greed . It is the greed for wealth , for success , for happiness .. greed is behind everything and if we don't greed for anything then we will reach the ultimate Brahma and the ultimate goal of taking birth in the world ends . 
                So as long as we are in this earth , we should greed in a  limited amount which will make the greed look achievable .The point is to curtail the excessive greed so that it doesn't becomes outrageous .As per as the human civilization is concerned no greed will define the ultimate end of our living .We have to balance between two extremes of no greed and excessive greed and then the Greed is good for all of us .
                                   

Saturday, October 2, 2010

Quite non-happening weeks

Really quite non-happening weeks have been passed . My parents and sister came and went back .It was nice and warm feeling .But after that the days have passed just like that without any fruitful result . Summers week started and went by .. a blockade started and went by .. and classes also suspended .

Today is Gandhi Jayanti and the man who said work is worship would definitely feel sad to see this fruitless weeks ... Anywaz waiting for Monday , so that classes can start .